About Frankie Russo

“They say the darkest hour is before dawn. I believe the darkest time is before you find out WHY you are here. It took a cold, hard slap of reality for me to finally realize I needed a better way of life.

-Frankie Russo

Frankie Russo, owner of Potenza’s family of companies, 2 time INC 5000 award winner, and new author of “The Art of WHY”, shares insight from years of experience, soul searching, and interviewing people who have mastered their life’s mission.

I had to admit, I wasn’t where I wanted to be. I found myself asking, WHY am I here? In other words, what is my true purpose for living? The Art of Why program is my story of how I answered that question and how you can, too.”

Book Frankie Russo to Speak At Your Next Event

Russo is currently speaking at events around the country helping others find and master their purpose. Contact us today to reserve Frankie at your next event.

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